Wear Your Voice.
Support The Cause.

Shop. Wear. Rescue.
50% of all profits are donated directly to the ASPCA, Humane Society and other animal rescue groups.

At The 430 Project, we’re more than just apparel—we’re a movement to give back. Our designs spread awareness, support rescue pets, and make a difference with every wear. Plus, we drop one exclusive design every month, available for a limited time only—once the month is over, it’s gone for good!

So go ahead, grab a tee, and let's change lives together, one paw at a time!

Merch With A Purpose

$30

$22

$15

What is
The 430 Project?

Inspired by April 30th, National Adopt a Shelter Pet Day, and in honor of my first rescue dog, Miss Captain, The 430 Project was born to turn compassion into action. We donate 50% of profits to the ASPCA, Humane Society and other local animal rescue nonprofits to help pets find their forever homes.


Shop now, and help rescue in style!