Wear Your Voice.
Support The Cause.
100% of all proceeds are donated directly to community rescue groups and animal shelters.
At The 430 Project, we’re more than just apparel—we’re a movement to give back. Our designs spread awareness, support rescue pets, and make a difference with every wear. Each month, we unleash a fresh new design—available at a special discounted price for its first month before joining our permanent collection.
So go ahead, grab a tee, tote and more, and let's change lives together, one paw at a time!
Shop. Wear. Rescue.
Merch With A Purpose
$25
$22
$25
What is
The 430 Project?
Inspired by April 30th, National Adopt a Shelter Pet Day, and in honor of my first rescue dog, Miss Captain, The 430 Project was born to turn compassion into action. We donate 100% of net proceeds to local animal rescue nonprofits to help pets find their forever homes.
Shop now, and help rescue in style!